3 MOST COMMON WAYS TO DRIVE TRAFFIC TO YOUR BUSINESS WEBSITE
Having a website for your business is one thing while getting people to actually visit your website so that the system can start working for your business is another thing.
If you do not have a website for your business already, according to studies that have being on since 2010 is have continual being proven that your business may not longer be needed in the next 10 to 15 years time if you do not find a way to partially or fully take it online.
One of the first ways of doing so is by getting a business website and that is one of the things we at prostechnologies are concerned about.
However, after you got a website, you will need people to visit your website and get to see what you offer. In the online industry, the amount of people visiting your website is called web traffic.
So now you got your website on the internet or you hope on getting one soon, I am going to show you the top five (5) ways you can get people to visit your online business presence (website).
SEARCH ENGINE OPTIMIZATION: Search engine optimization is the act and process of building your website in a way so that search engines like google and bing can get your listing at the top for search term related to your business.
For instance, if you run a makeup salon in Accra and you got your website, you would want to make sure that when someone goes to google and searches for best makeup salon in Accra Ghana, you website pops up at spot one on google search or at least at the first page.
This whole process is what is termed search engine optimization often called SEO.
Although you may not be able to derive traffic from this method if you are in a relatively competitive niche because only one website can rank at position one.
So you can get a search engine optimization expert to optimize your website to rank for various search queries and in this way once you start ranking, Google will send you free traffic.
This is a very popular but expensive method of driving traffic to your website and it is best when you use it to drive traffic to a sales page or an offer.
In that way you will be able to compare the expenditure and earning and therefore know if you are running at a profit.
To get started running facebook ads, it is very important you get a facebooks ads expert as that would help you save a lot of money.
Facebook ads is quite complex and needs an expert unless you got enough money to sacrifice along the learning process.
FORUM AND SOCIAL MEDIA MARKETING
If you got a huge followership on social media like facebook, twitter and Instagram, you can get your followers to visit your website by just telling them about it and the things you offer on the website.
This is the cheapest and most easiest way of getting people to visit your website for day one.
If you are too business to manage the various social media accounts, you can get a social media expert to take it as a part time job managing your online presence for greater impart and expansion.